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Home  /  Digital • Media • Personal  /  New Online Training: SEO for WordPress
05 Februar 2016
Digital

New Online Training: SEO for WordPress

Kerstin Reichert e-learning, online education, seo, video training, wordpress 2 Comments
Preview WordPress SEO video training by Kerstin Reichert for video2brain

Today I am happy to announce, that my video training „SEO for WordPress“ (the course is in German) is now online at video2brain. You may remember me talking about it in a previous post.

The training is suitable for WordPress beginners as well as for more experienced users. The topics include the technical setup, content optimisation and covers some really useful plugins. There are 5 main topics:

1. SEO basics for WordPress

In this section I explain how search engines work and how crawling and indexing can be best controled by using robots.txt, XML sitemaps, the meta tag robots, rel=“canonical“ and rel=“prev“/rel=“next“.

2. WordPress SEO in practice

This part covers all the basic settings you can make within WordPress dashboard. Here I talk about permalinks, categories and tags, how to write and format appealing content and how to optimize URLs, page titles and meta descriptions for informative and click-attracting search snippets.
Another part is image and video optimisation, using schema.org markup and testing for site speed and mobile friendliness.

3. Plugins for WordPress

This chapter gives a short overview of how to find and use the right plugins and presents a few examples of handy WordPress tools.

4. Get to know Yoasts’s SEO Plugin

There are several great SEO WordPress plugins out there, but the Yoast SEO plugin is by far my favorite. This section of the video training covers all about it. From download to setup and settings in detail. There are numerous ways this plugin can be useful. It can help you optimize your search snippets and lets you control how your post preview will look when shared on social media. You can use it to set your default URL structure, create breadcrumbs, define which pages and posts should get indexed and much more. It also helps you to integrate Google Search Console.

5. Extend WordPress functionality with plugins

As the title already suggests, this chapter is all about plugins and how to find the right ones. Their functionalities reach from helping you write great posts, reduce file size of images, check for broken links on your website or help you with your analytics.

Here is the course preview (also in German):

 

Watch it for free

You are very lucky. On February 28th video2brain has an open door event to celebrate the leap year. This means, that you get full access to the entire library, for 48 hours, completely free of charge. Awesome, right? As of today there are 70.087 video tutorials, 6.153 hours of video training and 1.580 courses.

The topics cover:

  • 3D, animation and CAD
  • photography and image editing
  • business skills
  • business software
  • design and illustration
  • IT
  • marketing
  • programming
  • video and audio
  • web

Enjoy!

open day at video2brain on february 28th 2016

 

Behind the scenes

In case you are wondering what working at the studio looks like, here are some behind the scenes pictures from my video recordings:

video2brain green screen fun

Having fun at the set.

headset fitting at video2brain

Making sure the mic fits right.

more green screen at video2brain

Some green screen recordings.

video2brain recording with juo

Working on the screen recordings with Juo.

About Author

Kerstin Reichert

Happy person who is in love with the internet, french bulldogs and the Big Bang Theory. Interested in all things digital and pretty much anything cool online.

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2 Comments

  1. Jonas Wendler Reply
    8. März 2016 at 9:12

    Much SEO. Very wow.

    • Kerstin Reichert Reply
      9. März 2016 at 18:19

      Much Jonas. Many thanks. 😀

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About me

SEO Manager at TSB Bank plc in London, UK.

Former SEO Director at Yourposition AG in Zurich, Switzerland. SEO Trainer at Digicomp Academy AG in Zurich and online for video2brain (LinkedIn Austria GmbH) in Graz.

Master of Science in Online Marketing. Bachelor of Arts in Business Economics.

Passionate about search, french bulldogs and travelling the world. Motivated by curiosity. Excited about learning something new every day.

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March 1st, 2018 | Berlin, Germany

New Release

Check out my new video training SEO für WordPress (in German). - Now available at video2brain.

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